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Wearable Tech

_Wearable Tech

Wearable tech are smartly powered electronic devices that are typically worn on the body for everyday use.

Wearable tech falls under the IoT (internet of things) category, which means it is connected objects and people to the internet. This direct human-internet interaction creates an accessible, portable, and futuristic lifestyle for all tech-lovers.

History

The earliest and most notable wearable tech was the first electronic hearing aid, which was developed around the 1880s. Post 1990s, beepers came into the forefront as more than a communication portal, but a wearable tech fashion statement. Late 90s, early 2000s, Bluetooth technology came into the forefront.

Bluetooth, which started as a wireless technology that connected devices to phones and computers, largely became the channel for future wearable tech inventions. Bluetooth-wireless headphones were introduced into the market and rapidly grew into a main resource for tech users. 

By the 2010s, new wearable tech categories were created, from smart watches to fitness trackers to smart spectacles. The tech game has continued to propel itself into making technology as wearable as possible. 

Key Players in the Wearable Tech Category 

 

1. Fitbit

Category: Health & Wellness

Type: Wristband

Fitbit is an activity tracker that monitors users heart rate, steps, sleep pattern, and other metrics involving health and fitness.  The wristband gained popularity in the health and wellness category for obvious reasons. So much so that brands like Adidas and Blue Cross Blue Shield began partnering with the company to create more versions of the product. 

Recently, Google has made its announcement that it intends to buy Fitbit for 2.1 billion.

2. Apple

Category: Lifestyle
Type: Watch

 

 

 

 

In 2015, Apple launched its first Apple Watch Series 1 Smartwatch. It surpassed any current expectations of wearable tech at the time and plunged into the market. It not surprisingly became the best-selling wearable tech device, selling 4.2 million in one fiscal quarter.

 

Apple continues to release newer versions of the watch, with Series 4 (launched in Fall 2019) being the most affordable smartwatch launched by Apple.

3. Snap Inc.

Category: Lifestyle

Type: Glasses

Snap Spectacles are smart glasses that are meant to capture video through the lense.

 

Snap Inc launched their first pair back in 2016 and launched a newer generation in 2018. This wearable device derived from the companies app success: Snapchat. Through Snapchat, users are able to create augmented realities on their face and send photos of it instantaneously to friends. These augmented faces, also known as “filters”, prove that AR and VR are in the works for Snap Inc  We’ll have to see what newer generations of the spectacles bring to the table. 

Positives & Negatives of Wearable Tech

 

Let’s start with the negatives. With all technology there are negatives to the using it. With wearables specifically, it comes down to three cons: 

1. Battery Life 

Like smartphones, battery consumption is a problem in the tech community. Users have to constantly charge all their smart devices, making it time consuming. 

2.  Easy to Lose

Since wearable tech is typically small, it is easy to misplace. Especially when it comes to smartwatches and Apple airpods. 

3. Cost 

The price of these wearable devices are pretty high. Recently, Apple launched its new set of airpods for a grand total of 250 dollars. Making it inaccessible for people with lower incomes. 

The positives of having wearable tech devices comes down to two main reasons: 

  1. Efficiency 

We all know that technology helps save us time. Wearable tech specifically decreases the amount of time spent doing certain tasks. Most doctors and lawyers own an Apple Watch or Fitbit because of its fast data-driven capabilities. Similarly, all working class people love wearable devices because of it’s readily available data. 

2. Fashion Forward

All around the world, we look for new trends. Tech trends specifically are highly encouraged in multiple countries, especially the United States and Asia. Being trendy and fashion forward keeps users on their toes and up to date with the world. There is a high demand for this reason. 

Regardless if you’re for or against wearable tech, it is important to recognize its growing presence. In the future, we can expect this category of tech to overrule other forms of technology. 

 

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Generation Z: The Future of Tech Use

Gen Z

Born: 1997-2015

Age: 4-21

Size: 82 million

Overview: Generation that has grown up with advanced technology throughout their entire lives. Too young (or weren’t born) to remember 9/11, but have grown up during active wars globally. Raised on the Internet and using social media. Most ethnically-diverse and largest generation in US history.

generation z on a iPad tablet

Purchasing Habits

Gen Zers have seen their parents (Gen Xers) struggle with money, so they are curious about finances at a young age. Thankfully, they are more equipped to learn about financial literacy. Social media and the internet plays a major role in their financial decisions, or lack thereof.

Generation Z is learning the newest cutting-edge technologies for nearly as long as they have been alive. From a young age in school, Gen Zers have learned the most cutting-edge technology. The generation that started seeing iPads and other tablets in school early on. It has digitally done schoolwork for almost their entire educational career. They not only uses social media religiously, but also doesn’t even know the difference of a life without social media. In fact, its found that Gen Zers spend twice as much time on smartphones than Millennials do. Due to growing up in a world of omnipresent social media, Gen Z is stereotyped to be “tech-addicted” and “antisocial”.

iphone user

Since they are the largest generation, Gen Zers have large buying power; they take up 40% of consumer sales. Gen Zers are most likely make purchases on their smartphones and are heavily digitally influenced. Gen Z purchasing behaviors have shown that they care more about being part of an experience than being part of a brand.

Political & Social Behavior

To Gen Zers, brand loyalty is about trust, honesty and transparency about the company. Growing up active social media users, Gen Zers care about political and social change and equality. Seeing those traits in a brand is important in a brand gaining Gen Z followers. They have also shown that they’re willing to spend more on products that hold value through its message, rather than through its label power.

This generation is different than any other generation; they hold strong passions that are purposed towards changing a larger picture, and the hold the brands of products that they buy accountable to their standards.

Gen Z is the largest generation in the US, and sooner than later will numerically take over the workforce from its predecessors; Millennials and Gen Xers. Since Gen Zers aren’t quite in the professional workforce yet, we can’t indefinitely say what this will look like regarding the dynamic with three other generations actively working.

What we do know, is that Gen Z is growing during (what’s currently) the peak of the digital age. This makes them the most technologically driven generation, which will show in the workplace. With the rise of the digital age, more and more jobs are opening in tech-based fields, which are high in demand and have high-paying salaries.

High schools across the country are not only including technology further into students’ everyday routines, but also they are expanding curriculum to cover more technological skills to prepare them to go into these jobs in the workplace. . As time passes, women are diving into this industry which used to be predominantly run by men. Once Gen Zers reach a professional working age, we can expect to see a highly diverse group of young adults spread across technologically-related industries.

Check out our Generation Use Series. Part 1 is live on bytecraft.io/byte-buzz.